Is your "Things to Do" page on your Hotel's website actually a "Dead End" for your guests?
Look at almost any hotel website and you’ll find it: The "Local Area" or "Things to Do" page. Usually, it’s a static list of links, a few blurry photos of a museum, and maybe a map that hasn’t been updated since 2019.
Here is the hard truth: These pages aren't helping your guests. They are creating Decision Fatigue.
When a guest sees a list of 20 links, you aren't "recommending"—you’re giving them homework. You are forcing them to:
Leave your trusted website.
Open 10 different tabs.
Compare prices and read 500 reviews on third-party sites.
Hope the tour they finally pick isn't a "tourist trap."
By the time they book, they’ve forgotten the hotel was even involved. You’ve lost the connection, the data, and the opportunity to be their local hero.
At Destinely, we believe the "Things to Do" page should be a "Thing to Experience" portal. We replace static lists with a living, breathing Digital Concierge. No "homework" for the guest just vetted, high-quality local gems that can be booked in two taps without ever leaving your brand’s ecosystem.
Stop giving your guests a list of links. Start giving them a gateway to the city around your Hotel
Hoteliers: When was the last time you actually tried to book an experience through your own website? Was it a journey, or a dead end?
#HospitalityTech #GuestLoyalty #HotelMarketing #Destinely #DigitalTransformation
